Projects are self-contained workspaces with their own memory, chat history, knowledge base, and configured instructions. Think of them as dedicated environments for specific lines of work. Projects are ideal for storing knowledge that Claude should reference, for organizing related chats around a specific topic, and for collaborating with colleagues who need access to a single shared context. Projects are especially valuable when you are working on something ongoing, rather than asking a one-off question. Create a project when you have reference materials that you will use repeatedly: meeting notes, research results, reports, historical data. You also need a project when there are persistent requirements for how Claude should respond: always use formal language, always cite sources, always follow your template. Finally, a project is indispensable for teamwork when several people need to work on a shared foundation.